Anthony's combination of polished advertising photography and understanding of insightful environmental portraiture brings the elements of power and beauty to his photography. His rigorous technical training from the acclaimed Rochester Institute of Technology has sculpted Avellano's distinctive lighting style and complex composition evident in his work today.
Avellano starts his instinctual process with conceptual thinking and drawings, then lets the picture reveal itself. His work is further differentiated by his focus on lighting; he evokes the feelings integral to his concept through complex layering in his images. In a pinch, Avellano turns to his extensive archive of lighting diagrams and mood boards; a collection of tested tried and true recipes that he calls his cookbook.
A native of Los Angeles, Avellano was raised around culture, music, art, and film.
All Rights Reserved ©